Roof Nerds LLC
Services

Everything that plugs the leak.

Roof Nerds builds and runs lead systems for roofing contractors: ad campaigns that bring homeowners in, speed-to-lead automation and an AI receptionist so none slip away, a pipeline that forces follow-up, and reviews, storm lists, websites and reactivation that keep jobs coming. You only buy the pieces your leak needs.

Ad Campaigns

The problem

You're paying for clicks and can't tell which ones turned into roofs. Or worse, you're getting tire-kickers from three counties over.

What we build

Search and social ad campaigns aimed at homeowners in your service area, built around the jobs you actually want: replacements, storm and insurance work, repairs that turn into replacements. Landing pages that match the ad, and tracking from click to signed contract.

What changes for you

You know your cost per lead and cost per job, by campaign. Budget goes to what closes, not what looks busy.

Find My Leak Read: How do roofing companies get more leads? · How much does roofing marketing cost?

Speed-to-Lead Automation

The problem

Leads come in while you're on a roof. By the time someone calls back, the homeowner booked with whoever answered first.

What we build

Instant text-back on every form, missed call and ad lead, plus a follow-up sequence by text, call reminders and email that keeps going until the lead books or says no.

What changes for you

Every lead hears from you in seconds, day or night, and nobody falls through the cracks because the office was busy.

Find My Leak Read: What is speed to lead for roofers? · How fast should a roofer respond to a lead?

AI Receptionist

The problem

Calls go to voicemail after hours, on weekends and every time the crew is up top. Homeowners with a leaking ceiling don't leave voicemails. They call the next roofer.

What we build

A 24/7 AI receptionist trained on your services, service area and qualifying questions. It answers, sounds like a person, books inspections on your calendar, and hands off to a human when it should.

What changes for you

Every call gets answered. You wake up to booked inspections with notes, not a list of missed calls.

Find My Leak Read: Does an AI receptionist work for roofing companies?

CRM & Pipeline Setup

The problem

Leads live in texts, sticky notes and three different inboxes. Reps "forgot" to follow up and nobody can prove otherwise.

What we build

One pipeline from new lead to inspection to estimate to signed contract, with automatic tasks, reminders and stage alerts. Scripts and templates so every rep follows up the same way.

What changes for you

You see every deal and every rep at a glance. Follow-up happens because the system assigns it, not because somebody remembered.

Find My Leak Read: How do you follow up with roofing leads?

Review Engine

The problem

You do great work and have twelve reviews. The guy down the street does worse work and has three hundred.

What we build

Automatic review requests by text and email at the right moment after every finished job, with a direct link, a polite follow-up, and alerts so you can respond to every review.

What changes for you

Review count and rating climb steadily, which helps your map listing and makes the homeowner comparing three roofers pick you.

Find My Leak Read: How do you get more online reviews for a roofing company?

Storm Lists & Canvassing Data

The problem

A storm rolls through and you're guessing which neighborhoods got hit, while storm chasers from out of state are already knocking.

What we build

Storm-targeted homeowner lists for affected areas, organized for door knocking, mail and digital follow-up, plus messaging that educates instead of scaring.

What changes for you

Your crew knocks the right doors first, follow-up runs automatically, and you build a local reputation instead of a storm-chaser one.

Find My Leak Read: How should roofers market after storm damage?

Websites & Local SEO

The problem

Your website looks like 2014, loads slowly on a phone, and doesn't tell a homeowner why they should call you.

What we build

Fast, mobile-first roofing websites with clear service pages, service-area pages, strong calls to action and lead capture wired straight into your follow-up. Local SEO and map listing cleanup so homeowners nearby can find you.

What changes for you

Your site works as a salesperson: it loads fast, ranks locally, and turns visitors into booked inspections.

Find My Leak Read: How do roofing companies get more leads?

Reactivation & Maintenance Plans

The problem

You've got years of old customers and dead estimates sitting in a spreadsheet. Nobody's talked to them since the job closed.

What we build

Reactivation campaigns that reach past customers and old estimates with a real reason to talk, plus a roof maintenance plan offer that brings in recurring revenue and referrals.

What changes for you

Jobs from people who already know you, at almost no ad cost. The cheapest lead you'll ever get is one you already closed.

Find My Leak Read: How do you follow up with roofing leads?

Roof Nerds vs. a typical marketing agency

Roof Nerds is run by a working roofing contractor, works only with roofers, and measures success in signed jobs, not clicks. Here's the side-by-side.

Roof NerdsTypical marketing agency
Who built itA working roofing contractor who runs it on his own crewGeneralist marketers who may never have sold a roof
Who they serveRoofing and exterior contractors onlyDentists, lawyers, restaurants and roofers
What they measureCost per lead, cost per inspection, cost per signed jobClicks, impressions and "engagement"
Lead follow-upInstant text-back, AI receptionist and automated follow-up included in the systemHands you leads and leaves follow-up to you
ContractMonth to monthOften 6 to 12 month commitments
Who owns the accountsYou own your ad accounts, data and websiteSometimes owned by the agency
Storm and insurance workBuilt in: storm lists, adjuster-ready pipelinesUsually not understood
First stepFree 20-minute Leak Audit with your numbersSales call and a proposal deck

Who it's for

Roof Nerds works with roofing and exterior contractors in the United States who already do good work and want more of the right jobs.

Good fit

  • Residential roofing, storm and insurance, and exterior contractors (siding, gutters, windows)
  • Owners who already get some leads but lose too many to missed calls or slow follow-up
  • Teams ready to show up for booked inspections
  • Companies that want to know their cost per lead and cost per job

Not a fit

  • Businesses outside roofing and exterior work
  • Anyone looking for guaranteed lead counts or overnight results
  • Crews already booked solid with no capacity for new jobs
  • Owners who won't follow up on the leads they already have

Not sure which piece you need?

That's what the free 20-minute Leak Audit is for. Or pick the pieces yourself and get a custom quote.

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